Suresh Karthik

Recent Articles
#TheAIAlphabet: Z for Zero-Shot Learning
#TheAIAlphabet: Z for Zero-Shot Learning

Zero-shot learning (ZSL) is an innovative approach in the realm of artificial intelligence that aims to teach machines to recognize and understand objects or concepts they have never encountered during their training phase. Unlike traditional machine learning models...

#OnTheShouldersOf Pushmeet Kohli
#OnTheShouldersOf Pushmeet Kohli

Pushmeet Kohli, a prominent figure in the realm of computer science, stands out for his influential contributions to artificial intelligence and machine learning. As a computer scientist of Indian origin, Kohli has made significant strides in shaping the landscape of...

What’s ahead for 2023
What’s ahead for 2023

Source: CXO Today and ITVoice Date: Dec 22, 2022 As a wrap up for 2022, industry experts across IT , tech, AI, SaaS, BFSI, Fintech, Hospitality, Travel & Retail gather to give their views on the tech landscape for 2023. Here's what Vidhyashankar Sriram, VP, Client...

Big Data and AI in 2023
Big Data and AI in 2023

Source: The Times of India Date: 12-Dec-2022 Author: Vidhyashankar Sriram Buzzwords like Big Data and AI have been in vogue for a few years now and 2023 looks no different. As we get richer in hindsight with larger deployments across industries, it is now evident more...

Crayon Data at the E50 Awards
Crayon Data at the E50 Awards

Source: The Business Times Date: 9-Dec-2022 It was a night of uninhibited celebration and merrymaking at this year’s Enterprise 50 (E50) Awards, with the annual ceremony returning as a full-scale event for the first time since the pandemic. Over 760 business leaders...

The women building and shaping India
The women building and shaping India

Date: 19-Nov-2022 Source: Mint In a list of Top 100 Women building and shaping India, Aarti Ramakrishnan, Co-Founder & COO, Crayon Data was featured here along with inspiring women leaders making strides in various fields. India is finally becoming a nation that...

Decoding Data: The new marketing gene
Decoding Data: The new marketing gene

“What’s happening is your first party data is going to become the critical raw material for you to understand your customer. And this is a gene, a muscle that we need to build,” says Suresh Shankar.    Crayon Data’s founder and CEO Suresh Shankar joins...

Startup: Growth engine of new India
Startup: Growth engine of new India

Source: Times TechBuzz Date: 17-Oct-2022 Contributors Girish Singhania, CEO, EduBridge  Omer Basith, Co-Founder & CEO at Virtual Forest   Pratyush Roy, VP, Go-to Market, Crayon Data  Prateek Dwivedi, Co-Founder and Chief Product Officer, 5ire  ...

HR Tech for Remote Work
HR Tech for Remote Work

Source: Economic Times HR World Date: 28-Sep-2022 The article explores tools and technologies that worked best for companies during remote work. Naveen S Pillai, Vice President - Human Resources, Crayon Data, says, “Before the...

Suresh Shankar on the future of Metaverse in Dubai
Suresh Shankar on the future of Metaverse in Dubai

Date: 12 September 2022 Source: Al-Bayan Headline: Dubai's ambition in the Metaverse is supported by real projects Key Message: Suresh Shankar says, "Dubai is one of the leading knowledge economies of the world, which puts the country in an enviable position to...

Crayon Data bets big on India and Asia
Crayon Data bets big on India and Asia

Source: The New Indian Express Date: 9-Sep-2022 Singapore-based Big Data start-up Crayon Data helps companies personalize their digital platforms for end users, to increase engagement and in turn revenue, similar to what tech companies use for recommendations. ...

Eight reasons to join the Crayon Box
Eight reasons to join the Crayon Box

What do I say when a potential Crayon asks, "What makes your employer different from the rest?" As a Talent Ambassador at Crayon Data, such questions get me super excited. Here are my go-to points: We have a team with 10+ decades of collective industry expertise....

Crayon Spotlight: Women who #BreakTheBias
Crayon Spotlight: Women who #BreakTheBias

In 2022, the International Women’s Day theme asked us to “Imagine a gender equal world. A world free of bias, stereotypes, and discrimination.”   For many, it is a distant dream. And at Crayon, we’ve realized that neutralizing inherent gender biases is not...

Why Wordle is an optimization problem
Why Wordle is an optimization problem

Wordle and data science don’t seem to have much in common. Find out why there’s more than meets the eye. This is the third blog in a three-part series. Read the first and second parts here. We all know that the English language has 26 characters. Let us consider that...

Full stack ahead for F&B
Full stack ahead for F&B

We’ve come a long way from, ‘Show me your friends, I’ll tell you who you are’. Today’s algos are smart enough to recommend what you should have for dinner, based on your order history. Across services, customers are demanding personalization. It’s no different for the...

Vijaya Kumar Ivaturi on the technology renaissance
Vijaya Kumar Ivaturi on the technology renaissance

Crayon Data's co-founder and CTO, Vijaya Kumar Ivaturi, gives us a peek into the decade ahead in terms of technology. This article was carried in the first issue of STRIDE, a journal of technology, leadership, and innovation, published by the Confederation of Indian...

Why Invest In Data?
Why Invest In Data?

Large sets of data are generated via multiple data streams from a wide variety of sources on a constant basis almost every day. The global usage of data is growing at a tremendous rate today. Hence, it's no surprise that data is being used as an actionable business...

How To Create A Killer Email Sequence To Drive Conversion
How To Create A Killer Email Sequence To Drive Conversion

Email marketing has been long in the game as one of the driving factors of success in businesses. It’s one of the first communication tools that was created during the early days of the internet. It is, without a doubt, a tried-and-true solution that still holds up to...