I had a brilliant opportunity to interview Suresh V. Shankar, founder of Crayon, at Slush Singapore 2016. At the conference, he spoke about his experience—and the difficulties he faced—as an entrepreneur. He also talked about how he overcame them. Suresh sold his...
Suresh Karthik
Recent Articles
Digital transformation in Retail Banking and the role of data
Banks are having to change Especially in the Retail sector, Banks are having to consider what they do. I think some of the reasons for these changes include: The need to understand who the customer is and what they’re expectations and needs are. Consider the different...
10 biggest cyber crimes and data breaches till date (Infographic)
Cyber criminals are becoming more sophisticated at picking our virtual pockets. And most of us remain woefully unprepared. According to a 2016 survey conducted by PricewaterhouseCoopers, organizations rank cybercrime as the second most reported type of economic crime,...
How B2B ecosystems (Big) Data can transform Sales and Marketing practices
Managing your relationships with customers, suppliers, and partners and constantly improving their experience is a proven way to build a sustainable and profitable business, and contrary to popular assumption, this doesn’t apply to B2C businesses only. With 89% of B2B...
No silver bullet in innovation
Managers have this bad habit of looking for a silver bullet. That magical holy grail that will make all of their problems go away quickly, and preferably painlessly. Those expensive consultants. That fancy new CRM system. This flashy acquisition. That confusing and...
5 very common SQL query design mistakes to avoid at all costs
To run SQL Server databases successfully, you must be keen on query design. Unfortunately, most people do not give the design process a second thought. As a result, they make simple mistakes that, though easy to avoid, have far-reaching consequences. For starters,...
The power of one sigma
Six Sigma is a quality improvement program that gets its name from the concept of 99.9997% quality. In statistics, each sigma represents the statistical measure of 1 standard deviation from the mean in a range of outcomes in a normal distribution. Six Sigma translates...
See this simple introduction to Natural Language Processing (NLP)
Today, with Digitization of everything, 80 percent of the data being created is unstructured. Audio, Video, our social footprints, the data generated from conversations between customer service reps, tons of legal document’s texts processed in financial sectors are...
5 data analytics trends that will change businesses in 2017
The amount of data being collected and stored globally is inconceivable and it grows as we speak. The end result is “big data.” As the term implies, big data is used to denote large sets of structured or unstructured data. However, the large volume isn’t what makes...
4 ways big data can help airline operations run smoothly
When you’re waiting for your plane to board, the last thing you want to hear is that your flight has been delayed or canceled, leaving you stranded at the gate. Even if your flight takes off on time, you wait anxiously at the baggage carousel, crossing your fingers...
Designing the data management infrastructure of tomorrow
Today, more than ever before, organizations realize the strategic importance of data and consider it to be a corporate asset that must be managed and protected just like any other asset. Considering the strategic importance of data, an increasing number of farsighted...
An infographic on hotel guest satisfaction – Industry Insights
Hotels owners and managers have to constantly move with the times in order to keep ahead of the game and keep customers coming through the doors. While the advent of technology has brought on the industry immensely, it has also brought with it certain challenges for...
Top 5 ways big data analytics can help your eCommerce business
As the world of online retail continues to grow at an incredible rate, the information that is possible to collect and analyze also grows along with it. We are able to access an amazing amount of detailed information, to help our online businesses make more informed...
Panel discussion: Autonomous systems and assisted navigation through haptic feedback
By invitation from NASSCOM, I recently moderated a panel discussion in Cochin. The topic was Artificial Intelligence. My co-panelists were Dr. Roshy John of TCS and Krispian Lawrence of Ducere. The focus was on autonomous systems and assisted navigation through haptic...
Fintech – Beyond innovation theatre
Beyond Innovation Theatre Innovation is all about value creation. Or at least it should be. It’s easy to get caught up in the front end of the process. Brainstorming new ideas, drawing on whiteboards, and moving different colored sticky notes around the wall is fun....
Banking needs a customer experience wakeup call
Positive customer experience is channel sensitive, with customers placing a higher weight on digital customer experiences more than physical or call center channels. In fact, in a recent J.D. Power, survey, the largest banking organizations improved in overall...
5 types of people you will meet in data analytics
*1 This is more inline with dealing with setting up large-scale data engineering platforms and integrating various technologies together. *2 These data scientists typically build the algorithm and productionize it through the data engineering infrastructure. E.g. They...
How to build a data science team [Infographic]
Businesses today need to do more than merely acknowledge big data. They need to embrace data and analytics and make them an integral part of their company. Of course, this will require building a quality team of data scientists to handle the data and analytics for the...
Do you know what is powerful real-time analytics?
In the Digital age today, world has become smaller and faster. Global audio & video calls which were available only in corporate offices, are now available to common man on the smartphone. Consumers have more information of the products and comparison than the...
![Artificial intelligence in law: Embracing technology [Infographic]](https://crayondata.ai/wp-content/uploads/2022/05/Crime-1.jpg)
Artificial intelligence in law: Embracing technology [Infographic]
Traditionally, the legal profession has been slow on embracing technology but now, at least partly it is embracing the opportunities associated with algorithm-driven computer technology. This infographic will explain how. This infographic originally appeared here....
Data Analytics – Predicting the future for success in fashion industry
The fashion industry sets styles and trends in apparels and accessories. It is a huge industry that is dynamic and is intrinsically subject to quick changes. For those who work in fashion retail, optimizing the inventory for each season is a huge challenge. In...
What are Microservices in Digital Transformation?
Today’s organizations are feeling the fear of becoming dinosaur every day. New disrupters are coming into your industry and turning everything upside down. Customers are more demanding than ever and will abandon the service that is too slow to respond. Everything is...
This is how analytics is changing the game of sports
Analytics and Big Data have disrupted many industries, and now they are on the edge of scoring major points in sports. Over the past few years, the world of sports has experienced an explosion in the use of analytics Till a few years back experience, gut feelings, and...
Top 5 best TED talks on data analytics for business leaders
What are you doing right now? If you are trying to know how data analytics can help you grow your business, you are not alone. Research suggest that as much as 55% of companies are rapidly searching for and engaging in some form of data analytics to get a hold of what...
Journey science in telecom: take customer experience to the next level
Journey Science, being derived from connected data from different customer activities, has become pivotal for the telecommunications industry, providing the means to drastically improve the customer experience and retention. It has the ability to link together...
What I always wanted to know about big data*(*but was afraid to ask)
When I first heard the term Big Data few years ago, I didn’t think much of it. Soon after, Big Data started appearing in many of my conversations with many of my tech friends. So I started asking a very simple question 'What is Big Data?'. I kept asking that question...
Interview with Penske Media's Data Scientist – Andrew Maguire
Andrew has been working in Analytics/Data Science for 7 years in various roles across many different industries. He is a Data Scientist at Penske Media Corporation focusing on both data engineering infrastructure as well as applied business analytics. Prior to this...
Big data usage, opportunities and challenges in the pensions industry
Big data is more than just another business buzzword. In the past few years, the term and idea have grown in popularity to be used by governments, private businesses and even individuals in the pensions industry. Big data is essentially the large volume of information...
7 ways workforce analytics increases productivity & sales- Infographic
This infographic will showcase 7 ways workforce analytics will increase productivity and sales. Enjoy!!
Rethinking the business analyst’s role in an agile team
With the advent of Agile methodologies, project roles and responsibilities have transformed significantly. Agile focuses on GTDQ, getting things done quickly. Anything that comes in the way of this goal, needs to be eliminated. As a result, many traditional IT careers...
What do data scientists do on a daily basis? [Infographic]
In simple terms, a data scientist’s job is to analyze data for actionable insights. Data scientists spend most of the time on data cleaning, making the data ready for the models and the cool algorithms finding the hidden patterns. Much time is also spent in writing...
Confronting the new frontier of Digital Payments
While digital payments are quickly transforming the way consumers pay, it’s clear that both paper and plastic payment methods are far from dead. There’s no question that digital payments have built a strong foundation — standardized technology is optimizing...
Why big data is crucial for your IRL marketing
Gathering and analyzing data is important for everything you do. It’s game changing. It is especially important when you're trying to branch out. Plotting out your marketing, determining who is listening, and how you can reach them is vital for any sort of effective...
Life @Crayon – Mridula
How long have you been at Crayon? A little over two years. What do you do at Crayon? All things marketing with a sprinkle of PR. What’s your average day like? A day where the unplanned usually topples the planned. What’s your favorite Crayon memory? They are...
Have we lost faith in big data? It's time to go back to basics?
As Donald Trump prepares to enter the White House, has our reliance on big data been exposed? On the eve of the US election, the Huffington Post presidential forecast gave Hillary Clinton a 98.2 percent chance of winning the race to the White House. The Huffington...
8 big data trends and predictions for 2017
The term Big Data is more than 20 years old, having been coined in 2005 by O’Reilly Media’s Roger Magoulas. What we mean by the term scales larger by the minute, seemingly, since more than 80% of all available data has been generated in the last three years as Big...
Big bata, banks and mobile payments: What is next?
Just about every industry has something to say about big data. It’s changing the way bookies make predictions; helping sports coaches make better decisions, and furnishing healthcare companies with the tools to improve patient care. The phenomenon has already produced...
Want to know how to choose a Machine Learning algorithm?
Machine Learning is the foundation for today’s insights on customer, products, costs and revenues which learns from the data provided to its algorithms. Some of the most common examples of machine learning are Netflix’s algorithms to give movie suggestions based on...
India’s relationship with money has changed dramatically: Chanda Kochhar
What makes you think banks can't be nimble? - Chanda Kochhar Can large banks like ICICI compete with innovative startups and win? Startups can be quick and nimble, whereas a bank with $100 billion in assets must test a technology extensively before rolling it out. And...
Say goodbye to boring, automated tele-conversations
Panic! One can’t truly appreciate the sense of this word until you realize you have misplaced your wallet that has your credit cards! So, you frantically call home or office just to check whether you have left your wallet over there. And you finally realize that you...
How online market places use big data to score travelers cheap airfares
If you’ve recently heard someone complain about how expensive air travel has gotten, it’s time to look past popular perception and look at the facts: Business Insider looked at federal transportation statistics for 5 major airports over the last 20 years, and found...
Fail fast approach to digital transformation
Digital Transformation is changing the way customers think & demand new products or services. Today Bank accounts are opened online, Insurance claims are filed online, patient’s health is monitored online while buying things online is the thing of past. Everything...
Say goodbye to boring, automated tele-conversations
Panic! One can’t truly appreciate the sense of this word, until you realize you have misplaced your wallet that has your credit cards! So, you frantically call home or office just to check whether you have left your wallet over there. And you finally realize that you...
Top 6 tools to master and get started with Big Data
The market is flooded with a number of Big Data tools. All of them claim to provide real business value by bringing cost efficiency, better time management, and analyzing data to discover valuable business insights. But there are only a select few that actually do...
How to discover hidden value in your customer journey
The world of business and customer service has changed immensely over the past few years. Whereas once business was largely driven by outbound marketing and advertising, in today’s world you have to consider the customer experience and your customers’ journey as they...
How big data has transformed the travel agent’s role
You see them in nearly every city you visit. Forlorn little buildings with faded signs in the windows advertising their services: travel agencies. Ask anyone on the street, and it seems like it’s a given that these agencies are dying in the Information Age when a...
BI software trends in 2017 – The role of big data analytics
Remembering Gartner’s predictions for a $16.5 billion-heavy BI industry for the current year, there is absolutely no reason to doubt another round of paramount growth in the data-driven business in 2017. From what analysts are forecasting now, big data goals are...
Will it remain an obsession the title of your connected business card?
Many years ago I thought the business cards were condemned to disappear, then I decided to start making my own private collection, not for the future economic value that could reach, but for the sentimental value that would provide me over the years. Of all the...
![10 amazing facts about personalization and data [Infographic]](https://crayondata.ai/wp-content/uploads/2016/12/digitilization-representaion-1.jpg)
10 amazing facts about personalization and data [Infographic]
Personalization is the practice of dynamically tailoring a service or a product to the wants and needs of each user/customer. It is commonly used to enhance customer service and is sometimes referred to as one-to-one marketing. It is a key element in all recommender...
![50 facts about mobile wallets re-shaping Fintech [Infographic]](https://crayondata.ai/wp-content/uploads/2016/12/infographic-3.jpg)
50 facts about mobile wallets re-shaping Fintech [Infographic]
Mobile Wallets are the hottest startups in emerging markets and here's why... More of the world is coming online than ever before. Emerging markets are flocking to the Internet and their tool of choice is their Mobile. This wave is helping Mobile Wallet Fintech gain...