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Barry Schwartz: The paradox of choice

Psychologist Barry Schwartz takes aim at a central tenet of western societies: freedom of choice. In Schwartz’s estimation, choice has made us not freer but more paralyzed, not happier but more dissatisfied.

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Arvind Lakshminarayanan

Arvind is the editor-in-chief of Big Data Made Simple. He is also a content specialist at Crayon Data.

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