AI and the online shopper: the math behind personalized shopping experiences

  A friend, Lisa, told me about a new clothing store online that she is absolutely obsessed with. She was awed by the simplicity of the site, and how it populated outfits that seemed to “know her taste”. That perplexed her. She was certain the site was designed for her and displayed products that attracted her attention. Today, e-commerce has evolved to a stage where users can choose from thousands of options. However, they rarely actually buy a product from…

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How maya.ai leverages AI to deliver magical online shopping experiences

Shopping is inherently an intimate task. Whether you’re buying necessities, a gift for someone or you’re splurging on yourself. At the end-of-the-day, you’re spending hard-earned money on something you want to buy. The shopkeepers of the past understood this. They would take the time to understand your needs, your likes and why you were buying something. And depending on these, they’d present the most suitable products for you. All the while, incorporating your active and passive feedback every time you…

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Net Neutrality – Questions everyone should ask!

Should your data provider have the freedom to allow faster access to movies on Netflix as compared to say, your FaceTime calls? Should they be allowed to discriminate between any kind of content at all? Or should they merely be the owners of the pipe who don’t interfere – or make money off what goes through the pipe? What if the pipe is a telecom network? And we, as users, start using inexpensive data to make phone calls that cut…

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The search for Long Johns in cold New York

It is minus 13 °C in New York City (with the wind chill), and I feel woefully unprepared for the cold. I immediately head to the Uniqlo store on 5th Avenue – to check out their Heattech vests, long johns and socks. They are out of long johns. A sales associate tells me and some 20 year olds, who are looking for the same thing – ”I am sorry, we’re all sold out. In fact, my husband is leaving on…

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Re-Imagining the Store of the Future – Part II

You are in a department store. After waiting in line, you get to the fitting room – and try out the outfit you’ve picked out. You love it, except…..it’s the wrong size. You now have to change back into your clothes – go out pick the right size, and get back to the fitting room. You decide, it’s just not worth the effort. Rather like the abandoned shopping carts online, how many garments are abandoned at fitting rooms – because…

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Re-Imagining the Store of the Future

A couple of months ago, on a trip to the US, I decided to replace my aging MacBook with a MacBook Air. I placed the order online, since I also wanted to soup up the memory and hard disk. While I was at it, I decided to order a “COVER” for the machine. Four days later, my new MBA arrived at my doorstep, and a day later, the cover. I’d goofed. I’d ordered a shell for a 15” MacBook instead…

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