IITs revoke ban on big data company Crayon Data

NEW DELHI: All IITs (Indian Institutes of Technology) Placement Committee (AIPC) has revoked the ban on big data company Crayon Data with offices in Singapore and India. Crayon Data was among the 31 companies that recently barred by the AIPC as they failed to honour their placement commitment to IIT students. Big data company, which has received funding from Japanese conglomerate Mitsui & Co and Tata Group chairman emeritus Ratan Tata’s investment, has taken the necessary steps to take on…

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Crayon Data enters Indian shores, allies with GroupM

Singapore based big data start-up, Crayon Data is setting up India operations in association with WPP’s media agency conglomerate GroupM. Mindshare, one of the GroupM agencies, is all set to bring its global alliance with Crayon Data to the Indian market. Mindshare and Crayon Data aim to map the browsing history of millions of Indian consumers, which will allow enterprises to target consumers more precisely. Recently, ET wrote that Ratan Tata, chairman emeritus of Tata Sons, invested an undisclosed amount…

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Ratan Tata invests in award winning big data start-up, Crayon Data

  Singapore based company, creators of the next generation of Choice Engines – gets Tata’s support and validation Singapore/Chennai – November 24, 2015 – Ratan Tata, Chairman Emeritus of Tata Sons, has made a personal investment of an undisclosed amount in Crayon Data, one of Asia’s fastest growing big data companies. Today, enterprises all over the world are looking for innovative ways to create optimal customer experiences. Crayon’s flagship product MayaTM is a personalisation engine that empowers enterprises to deliver…

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Mindshare chooses Crayon Data as their big data partner to launch FAST

Singapore based Crayon Data joins Mindshare and industry leaders GroupM, Kantar, WPP Data Alliance and Jivox to create revolutionary, real-time marketing solutions. Crayon Data to provide customized analytics services for FAST Hub. Singapore/Jakarta – October 23, 2015–  In 2014, Crayon Data, one of the most innovative big data start-ups in the world, entered into a partnership with Mindshare to develop real time targeting solutions. Mindshare and Crayon brought together formidable synergies. They incorporated Crayon’s SimplerChoicesTM platform and algorithm based ad-targeting…

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Crayon Data in the list of 15 Indian Big Data companies to watch out for

This article appeared on yourstory.com. As the data we generate every micro-second grows and accelerates at a rapid velocity, the requirement for making a business decision is shifting from hindsight-based decision making to a foresight-based approach. Companies are banking upon Big Data and analytics.  According to an industry report by NASSCOM – in partnership with BlueOcean Market Intelligence, the analytics market in India could more than double from the current $1 billion to $2.3 billion by the end of 2017-18.…

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Simplifying choices for the world

This article appeared on iesingapore.gov.sg Crayon Data, a Singapore-based big data company, is touted as one of the fastest growing in Asia. To date, it has raised US$7million in funding, and has also bagged prestigious industry awards such as the TiE Silicon Valley’s 2014 Global Hot Technology Start-up Watch List. EACH day, we are faced with making choices – from deciding what products to buy from a huge selection of brands, to selecting a potential life partner from a plethora…

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At ITB, Berlin & GSM Mobile World Congress, Crayon Data prepares first showcase of ‘MAYA’

This news appeared on financialexpress.com Touted as one of Asia’s fastest growing big-data start-up companies, Crayon Data is all set showcase its flagship product ‘MAYA’ in two key European fairs in March 2015 – ITB in Berlin from 4th to 8th March 2015, and GSM Mobile World Congress (MWC) in Barcelona from 2nd to 5th March 2015. MAYA has its functionality framed similar to that of a personal concierge, delivering highly personalized choices to consumers.’ MAYA’ as a product can…

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Crayon Data looks to scale up presence in Europe, US and Middle East

This news appeared on Financial Express. Crayon Data is set to scale up its presence in Europe, US and Middle East as part of its 2015 market strategy, after making substantial inroads in developed markets. Accredited as one of the most successful and innovative big data companies in 2014 by global platforms such as TiEcon and CEBIT; Crayon has successfully built products, entered highly strategic partnerships with Mindshare and IBM Watson, and bagged nearly 15 client engagements across international markets,…

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The O Alliance Announces Newest Affiliate: Crayon Data

his news story appeared in Yahoo News NEW YORK: The O Alliance today announced the addition of Crayon Data to its network of world-class, transformational Affiliate members, with expertise in key areas designed to support retailers’ efforts to unlock value and achieve greater profitability. Expanding on The O Alliance’s existing best in class consultancy suite, Crayon Data is a Big Data firm with core proficiencies utilized in the financial and hospitality sectors, and is now bringing these methods to solve…

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Crayon Data launches knowledge tank for all things big data

Appeared on Financial Express Big data is driving innovation, business success and job opportunities everywhere on a large and rapid scale. Most often, big data professionals, investors, job seekers and students are clueless on where to look for the right information, thanks to the flood of big data resources on the web. So, the need of the hour today, is for a central resource that provides an in-depth overview and helps one navigate the big data landscape. To address this…

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