Singapore/Chennai/Bengaluru –7 November, 2017 Mr. Senapathy “Kris” Gopalakrishnan, Infosys co-founder, has made a personal investment in Crayon Data, one of Asia’s hottest big data and AI companies. The investment is part of Crayon’s Series A2 round of funding....
Press and Media
Recent Articles
Hotels using Big Data to understand customer choices – an interview with Vikram Rao, CEO, Crayon Data
New Delhi, June 28, 2017: The Hotel Times: What relevance does big data hold in the hotel industry? Vikram Rao: Every hotel is a gateway to a city. The experience of a city is intrinsically linked to the experience a guest has at the hotel they choose. Being in the...
Manual for Indian Start-ups: A book to help start-ups find their way around
What started off as an exercise to draw up a tool-kit for entrepreneurs as part of the CII national council on innovation and entrepreneurship, got transformed into a handy manual for start-ups in India, using Indian examples and the local context. The Manual for...
Crayon Data among the top 10 leading analytics solution providers in Singapore
Singapore’s government agencies are increasingly investing in data, infrastructure, and big data talents. Of late, the island country also undertook an initiative to form a consortium of researchers and think tanks to become the world’s first Smart Nation. The move...
Working for a mission, not a boss: Interview with Suresh Shankar
I had a brilliant opportunity to interview Suresh V. Shankar, founder of Crayon, at Slush Singapore 2016. At the conference, he spoke about his experience—and the difficulties he faced—as an entrepreneur. He also talked about how he overcame them. Suresh sold his...
Crayo-thon: Crayon's first Hackathon
We ran our first hackathon at Crayon. Teams from our Chennai and Singapore offices participated. And boy, did we receive some impressive prototypes. One of the great things about the Crayo-thon was that it brought people from very different teams together. All working...
IITs revoke ban on big data company Crayon Data
NEW DELHI: All IITs (Indian Institutes of Technology) Placement Committee (AIPC) has revoked the ban on big data company Crayon Data with offices in Singapore and India. Crayon Data was among the 31 companies that recently barred by the AIPC as they failed to honour...
Crayon Data selected to join Amadeus Next
Singapore based creators of the next generation of Choice Engines, poised to shape the future of travel Singapore/Chennai – 4 May, 2016 – Crayon Data, one of Asia’s fastest growing big data companies has been selected to be part of Amadeus’ Asia Pacific travel...
Deep bows. Firm handshakes: Mitsui & Co., Ltd. invests in award winning big data start-up, Crayon Data
Singapore based company, creators of the next generation of Choice Engines, gets support and validation from Japanese conglomerate. Singapore/Chennai – Feb 24, 2016 – Mitsui & Co., Ltd. has made an investment of an undisclosed amount, in Crayon Data, one of Asia’s...
Crayon Data enters Indian shores, allies with GroupM
Singapore based big data start-up, Crayon Data is setting up India operations in association with WPP's media agency conglomerate GroupM. Mindshare, one of the GroupM agencies, is all set to bring its global alliance with Crayon Data to the Indian market. Mindshare...
Ratan Tata invests in award winning big data start-up, Crayon Data
Singapore based company, creators of the next generation of Choice Engines – gets Tata’s support and validation Singapore/Chennai – November 24, 2015 – Ratan Tata, Chairman Emeritus of Tata Sons, has made a personal investment of an undisclosed amount in Crayon...
Mindshare chooses Crayon Data as their big data partner to launch FAST
Singapore based Crayon Data joins Mindshare and industry leaders GroupM, Kantar, WPP Data Alliance and Jivox to create revolutionary, real-time marketing solutions. Crayon Data to provide customized analytics services for FAST Hub. Singapore/Jakarta – October 23,...
Crayon Data in the list of 15 Indian Big Data companies to watch out for
This article appeared on yourstory.com. As the data we generate every micro-second grows and accelerates at a rapid velocity, the requirement for making a business decision is shifting from hindsight-based decision making to a foresight-based approach. Companies are...
Simplifying choices for the world
This article appeared on iesingapore.gov.sg Crayon Data, a Singapore-based big data company, is touted as one of the fastest growing in Asia. To date, it has raised US$7million in funding, and has also bagged prestigious industry awards such as the TiE Silicon...
At ITB, Berlin & GSM Mobile World Congress, Crayon Data prepares first showcase of ‘MAYA’
This news appeared on financialexpress.com Touted as one of Asia’s fastest growing big-data start-up companies, Crayon Data is all set showcase its flagship product ‘MAYA’ in two key European fairs in March 2015 – ITB in Berlin from 4th to 8th March 2015, and GSM...
Crayon Data looks to scale up presence in Europe, US and Middle East
This news appeared on Financial Express. Crayon Data is set to scale up its presence in Europe, US and Middle East as part of its 2015 market strategy, after making substantial inroads in developed markets. Accredited as one of the most successful and innovative big...
The O Alliance Announces Newest Affiliate: Crayon Data
his news story appeared in Yahoo News NEW YORK: The O Alliance today announced the addition of Crayon Data to its network of world-class, transformational Affiliate members, with expertise in key areas designed to support retailers’ efforts to unlock value and achieve...
Crayon Data launches knowledge tank for all things big data
Appeared on Financial Express Big data is driving innovation, business success and job opportunities everywhere on a large and rapid scale. Most often, big data professionals, investors, job seekers and students are clueless on where to look for the right information,...
Irish flair + start-up energy, fuels the Web Summit
Jottings from the Web Summit (November 4-6, Dublin) Four of us from Crayon Data attended the Web Summit for the first time this year. Unsure of what to expect when we went in, it proved to be an unforgettable experience – here are some perspectives. A watering hole...
Bridging the gap between talent and big data analytics
his article, written by Crayon co-founder Srikant Sastri, appeared on InformationWeek. Big Data is a wonderful idea; it can revolutionize the way organisations work and solve problems. In order to turn this phenomenal idea into a reality, organizations need to gear up...
How Hospitality Industry is Leveraging the Big Data?
Appeared on hospitalitybizindia.com Data has become an integral part of our society today. Widespread use of the Internet, social media, location-based services and multimedia are contributing to the ever-growing data explosion that is generating information about...
Mindshare partners with Crayon Data to boost its planning
Mindshare, the flagship media agency of GroupM, has forged a partnership with big data company, Crayon Data to power its planning, insights and consultancy offering. The partnership will help in rolling out adaptive solutions for marketers, providing the ability to...
Driving customer engagement in the virtual environment
"Driving customer engagement in the virtual environment”, authored by Crayon co-founder Srikant Sastri was published on the April-June edition of Asian Management Review Magazine.
Watson Mobile Developer Challenge Q&A: CrayonData
Did you miss the online streaming of Crayon founder Suresh Shankar’s presentation of Maya – Crayon’s Personal Choice Assistant, before IBM’s Watson Mobile Developer Challenge judging panel last month? Here is the Youtube video.
Crayon Data gets global recognition
India (Chennai) and Singapore based Crayon Data has been declared winner at TieCon 2014 held at Santa Clara US, in which it competed with top 50 global technology startups, shortlisted from 2800 companies worldwide. The start-up has been getting attention lately at...
Analytics Will Be Embedded into Every Piece of Decision Making in Coming Years
What are the top trends seen in big data analytics space in India today? In today’s fast-paced and edgy market environment, firms are looking at ways in which they can gain a competitive advantage by exploiting the opportunities presented by big data. In retail,...
Maya from Crayon Data shortlisted for IBM challenge
Crayon Data, a new generation big data analytics company focused on simplifying the world’s choices, announced it has been selected as one of the top list of companies for the IBM’s Watson Mobile Developer Challenge. The short list allows Crayon’s entry, the Maya...
Big Data & E-commerce
Let’s say you’re walking past a store and your eye catches a fancy gadget that you decide you must have, but you’re in a tearing hurry. So what do you do? You take a picture of the doodad with your smartphone, and hey presto, the store’s technology enables you to get...
Get set, grow
Excerpts from the report… Take the case of I Vijaya Kumar, a long timer with Wipro, where, as CTO, he was popularly known as IVK. Eventually IVK decided to move on and pursue his own calling. “I have always been interested in new technologies and innovation...
Big Data Box and the Black Crayon
SINGAPORE: Ask him what made the founders christen their venture as Crayon, and I Vijay Kumar, CTO, Crayon Data and ex-CTO ofWipro intrigues with a simple and short answer – Because a crayon box is all about imagination and yet without any manuals! Imagination is...
Crayon Data In The Final List For Big Data Award
HANOVER: Suresh Shankar is surrounded by big data, literally. The co-founder of Singapore-based Crayon Data, which has a development centre in Chennai, is greeting startup enthusiasts standing before a giant panorama graphic that manifests the largesse of big data...
Improving Customer Service With Big Data
As more and more businesses compete with one another for customers, companies are realizing that their level of customer service is almost as important as the quality and affordability of their products and services. One way companies are assessing and improving their...
Browse Less, Find More
Excerpts from the report… Most recommendation engines are based on collaborative filtering, which looks at the affinity between two products in the same category or between two categories. It has limitations because it only looks at past purchase history of a...
Start-Up Founded By 2 IIM Graduates Gets Rs 7.3 Cr Angel Funding
Mumbai, Feb 26: Jungle Ventures, a Singapore-based venture capital firm, has led a Rs 7.3-crore investment in Crayon Data, a Singapore-based start-up, along with support from Springs Seeds Capital, a Singaporean State-owned investor. Founded in 2012 by two Indian...
Jungle Ventures Invests Rs 7.3 Crore In Crayon Data
Data analytics firm Crayon Data has received funding from Singapore-based Jungle Ventures as it prepares to expand operations in overseas markets. Singapore-government-owned Spring Seeds Capital also participated in the deal. Crayon, founded by two graduates of the...
10 Emerging Analytics Start-ups in India to Watch in 2014
Each year we publish a list of analytics startups in India that are making all the right noises and showcases the most potential among newcomers. Below is the list for this year. Read 10 Emerging Analytics Start-ups in India to Watch in 2013 Crayon Data Founded in...
Crayon Data shortlisted for CODE_n Innovation awards
The CODE_n contest is held as part of world’s leading business IT event CeBIT 2014 BANGALORE,INDIA: Crayon Data, an India-Singapore based big data and analytics start-up has been shortlisted as one of the finalists at the third edition of annual CODE_nInnovation...
Asian startups: Big Data on tap
In September last year, Crayon Data, a Singapore-based big data startup, hit the headlines when it raised US$1.4 million in second round funding from angel investors. Serial entrepreneurs, Suresh Shankar and his partner Srikant Sastri founded this...
The big data paradox
oday, people are faced with too many choices and too less time to navigate information on the web. Often, this leads to a counter-intuitive situation where they are not confident about the choices they make. “So, we tried to identify various methods of organising...
Interview – Suresh Shankar, Founder at Crayon Data
Analytics India Magazine: What are some of the main tenets (philosophies, goals, attributes) of analytics approach and policies at your organization? Suresh Shankar: Crayon Data aims to simplify the world of big data. Our mission is to make data simpler, more...
The Rise of the Choice Engines will Simplify Making Smart Choices
“The Rise of the Choice Engines will Simplify Making Smart Choices”, written by Suresh Shankar, appeared in the December edition of PC Quest magazine. The coverage placed Crayon Data amongst key players in the Tech space.
Data Meets Retail
Crayon co-founder Srikant Sastri’s article “Data Meets Retail”, which explains the role of Big Data Solutions in retail in India, was published in the December edition of Images Retail magazine. It appeared in a special section called Perspective.
The benefits of Big Data solutions for enterprises
Big Data seems to be quite the buzzword these days. So, what is Big Data exactly? Basically, it refers to a collection of data sets or information too large and complex to be processed by standard tools. It is about the art and science of combining enterprise data,...
Indian-Singapore start-up to launch consumer 'Taste Graph'
An Indian-Singapore start-up is set to launch next year a “Taste Graph” data that could revolutionise consumers relationships with service-based business houses through information technology. The Taste Graph would provide simple data on specific requirements of...
Start-ups raising VC funds face irony
RAISING money has become more challenging now given the current uncertain climate in global financial markets, said Suresh Shankar, founder and director of Singapore-based data analytics start-up Crayon Data, in an interview with The Business Times. But at the same...
Crayon offers 'Simpler Choices' for Big Data analytics
Crayon Data, an emerging player in the big data market, is looking to simplify the big data concept in the enterprise. After raising Rs 8.75 Crore in its second round of funding from investors, it is eyeing a Series-A round funding in early 2014. Suresh Shankar,...
Big Data Startup Crayon Data Wants To Chase Non Linear Revenue Growth, The Holy Grail of Indian IT
Non linear revenue growth has been the holy grail Indian IT companies have been chasing for many years. That is, how do you grow revenues without a corresponding growth in the number of people and costs? A platform play is an obvious choice. The growth in big data...
Crayon Data raises more than 1.75 mil SGD in second round of funding
BANGALORE, INDIA: Crayon Data, a Singapore-based big data start-up with a key development centre in Chennai, announced that it has raised in excess of 1.75 million Singapore Dollars (SGD) in its second round of fund raising since the initial round of funding at the...
Crayon Data democratizing the use of Big Data
Currently funded by a select group of private individuals and angel investors, Crayon Data is defining the Big Data landscape by not just creating products and applications but by nurturing and developing ideas and thought leadership. With a development centre in...
Srikant Sastri to become co-founder of Crayon Data
Singapore-headquartered Crayon Data, with a development centre in India, has announced appointment of Serial entrepreneur and digital evangelist, Srikant Sastri, as its Co-Founder. Srikant said, I am excited about the way Crayon brings together the world of enterprise...