![28 brands using AI to enhance marketing [Infographic]](https://crayondata.ai/wp-content/uploads/2022/05/AI1-1.jpg)
Artificial intelligence has changed the way marketers work. Companies are using AI to not only help keep track of and analyse data but also to respond to queries via a chatbot and send recommendations or personalised messages. By automating most of the time-consuming,...
This article is the second part of a three-part series on machine learning. You can read Part 1 here. The purpose of this article is to understand the details of logistic regression. What it is and how it’s used etc. Let’s start with the definition. It is a...
The purpose of this article is to understand how gradient descent works. By applying and illustrating it on linear regression. We will have a quick introduction on Linear regression before jumping on to the estimation techniques. Please feel free to skip the...
![Personal data – 55 things you need to know about GDPR [Infographic]](https://crayondata.ai/wp-content/uploads/2022/05/GDPR-Compliance-499x368-1.jpg)
No doubt you’ve heard of the General Data Protection Regulation (GDPR) act introduced by the European Union by now. Some companies – such as Facebook and Google – have already been accused of breathing the legislation; which protects EU citizens from having their...
Podcasts are a great way to educate yourself about a certain topic or to keep up with the latest trends in a particular area. They’re gaining more and more relevance, as the number of podcast listeners is on the rise. Currently, around 50 million Americans listen to...
Data security is an extremely important aspect of any thriving organisation. Especially for digital and software enterprises. It’s a responsibility that falls on the shoulders of both the management as well as the individual units of an organisation – the employees....
![Top 28 brands that use AI to enhance marketing [Infographic]](https://crayondata.ai/wp-content/uploads/2022/05/marketing-data-1.jpg)
We all know how marketing can enhance sales. However, enhancing marketing requires real skills and creativity. Or does it? Can machines do a better job at promoting, advertising, and ultimately selling products than a creative human being? A complete switch to AI...
We live in an age, where we fear isolation. The one string which connects us with the rest of the world is social media. With people being constantly on the move, social networking websites provide the most accessible and affordable medium for news and entertainment....
![Comparing social media security: How do they protect your information? [Infographi]](https://crayondata.ai/wp-content/uploads/2022/05/security-5-1.jpg)
How is your information protected on social media? Is it protected? These are the questions we’re asking ourselves more and more, especially in the light of high-profile privacy scandals that demonstrate how vulnerable our data really is. In fact, recent research from...
It’s A Bird… It’s A Plane… It’s Iron Ma…..Oh, Wait!! That’s A Major Blunder!! Wasn’t it supposed to be Superman? Well, who cares?? Iron Man’s cooler! He combines the flight of a bird and the tech behind a plane and cruises effortlessly in the sky! He may not be quite...
Big Data and analytical skills are becoming an important part of the IT industry worldwide. Hence, there is a growing demand for people who possess the required skills and above all, are competent to work in these core sectors. However, acquiring big data and...
![Conquering the world – Chatbots gone wild [Infographic]](https://crayondata.ai/wp-content/uploads/2022/05/infographic-7.jpg)
Chatbots have become a significant part of our everyday lives. Judging by the market situation today, it seems like chatbots are here to stay. Although chatbots aren’t being used to their full potential, the new millennium has brought a change for the better. Chatbots...
![Big data and Parkinson’s disease – Causes, symptoms and treatments [Infographic]](https://crayondata.ai/wp-content/uploads/2022/05/infographic-1-2.jpg)
While there remains no cure for Parkinson’s Disease as of yet, Big Data is making major strides in grossly expanding what we know about the disease—and thus making a cure more likely in years to come. Parkinson’s doesn’t just affect old people, either, as many people...
Passwords are not just random texts that you need to gain access to your online accounts. These can completely change your life for the worse if they had gotten into the wrong hands. An average person spends about 11 hours online each day. They chat with their...
Big data is the driving force behind more business decisions than ever before. As the amount of data being produced in real time continues to grow, so does the demand for people with the skill sets to help business analyze and manage all this data effectively. What...
The universe of banking and payments is ever evolving. 2017 has seen a number of significant changes in the payments industry, thanks to advances in technology. Consumers now have access to a myriad of ways to pay. As a result, payment and shopping habits change....
Suresh Shankar, founder of Crayon Data, talks about how entrepreneurship is all about persistence and perseverance, through one of his favourite anecdotes on the Chinese bamboo tree. One that will get all you budding entrepreneurs fired up and ready to make a change!...
Chatbots are conversational tools, capable of engaging multiple users to give structured responses to the most basic queries. Due to their instantaneity and ease of use, they have demonstrated significant potential on E-Commerce websites. As users face issues getting...
The AI technology has been picking up steam in the past couple of years. It’s no longer a gimmick or a faraway fiction. Scientists from all around the world are slowly but surely cracking this riddle. Sure, they are still a long journey away from creating a true...
I recently interviewed Nitin Chugh, Country Head – Digital Banking at HDFC Bank Limited, and we discussed some hot topics in banking industry today: digital transformation, personalization, AI & machine learning, blockchain etc. HDFC Bank is an acknowledged...
As a society, we cherish our right to privacy probably more than anything else. Sharing is great, and we all enjoy it, but there is always that other side, the untold story, the personal, the secret. Now, let’s extrapolate this to a societal level. How many...
Regardless of how much people earn, the jobs they have or whether they’re part of the workforce, banking is a necessary routine. It may not come to mind as one of the most technologically advanced industries, but has still undergone some significant advancements that...
Deep Bajaj got fed up of seeing his wife, mother & other women struggle with dirty public toilets. He decided to solve this real problem through a startup, and PeeBuddy was born. Faced with dirty loos, women can now stand & pee! Episode.2 of चलो StartUp...
![Data breaches are inevitable — or are they? [Infographic]](https://crayondata.ai/wp-content/uploads/2022/05/infographic-1-1.jpg)
A data breach can take a toll on a company of any size. Here’s a look at some significant data breaches, tips to protect your business, and what to do in the event of a data breach. This infographic originally appeared here. Republished with permission. Submit your...
![11 actionable steps to protect your online privacy [Infographic]](https://crayondata.ai/wp-content/uploads/2022/05/infographic-5.jpg)
While online privacy is well recognized as a matter of paramount consideration, global internet users surprisingly, aren’t doing enough to protect it. In a statista survey, over 2.14 billion people worldwide are forecast to shop online in 2021. There were reportedly...
The universe of banking and payments is ever evolving. 2017 has seen a number of significant changes in the payments industry, thanks to advances in technology. Consumers now have access to a myriad of ways to pay. As a result, payment and shopping habits change....
![Poker & AI: The rise of machines against humans [Infographic]](https://crayondata.ai/wp-content/uploads/2022/05/artificial-intelligence-2-2.jpg)
The AI technology has been picking up steam in the past couple of years. It’s no longer a gimmick or a faraway fiction. Scientists from all around the world are slowly but surely cracking this riddle. Sure, they are still a long journey away from creating a true...
Businesses often make use of Microsoft Excel to input and organize various sets of information. To be precise, there are over 750 million people making use of excel across the globe. Now I am sure you must be quite familiar with excel and have a good grasp on the...
Being data-driven is no longer just "nice to have" for most companies. If we're not currently leveraging our data to make better business decisions, then most of us are at least trying to get there. But with so much data out there in so many different systems, trying...
Data visualization is the presentation of data in a pictorial or graphical format. It enables decision makers to see analytics presented visually, so they can grasp difficult concepts or identify new patterns. This infographic explains the nine golden rules of data...
I think you’ll agree with me if I say: It’s HARD to know whether to use Python or R for data analysis. And this is especially true if you’re a newbie data analyst looking for the right language to start with. It turns out that there are many good resources that can...
The purpose of this article is to understand how gradient descent works, by applying it and illustrating on linear regression. We will have a quick introduction to Linear regression before jumping on to the estimation techniques. Please feel free to skip the...
While it is still quite early to foretell the implications of India’s tryst with GST, there is an all pervasive air of concern in the hospitality industry regarding the same. At this very crucial juncture we will cautiously analyse how the hospitality industry aspires...
The rise of mobile technology has created a multitude of new ways for businesses to interact with customers. Another defining feature of the digital age is the development of many powerful big data analytics tools. These two components — customer data and the tools to...
For many years, banks and financial institutions dominated the currency trading arena and money transfer services. Banks were viewed as the most credible, reliable and efficient means of conducting international money transfers. However, the costs of using banks for...
You've probably heard that Big Data is "the new oil", or "the new natural resource", and it is not at all surprising. Big Data has the potential to add value to your business operations and provide you with powerful new insights to make better decisions. These days,...
Data collection for marketing research is a detailed process where a planned search for all relevant data is made by a researcher. The success of marketing research is contingent on the integrity and relevance of the data. And to a high degree, the quality of the data...
Excel is a little like a bicycle: it’s useful enough, for short jaunts, but it's flawed start becoming obvious when tackling any large endeavors or when trying to bring anyone along for the journey. It’s a great program, but it simply wasn’t designed for the kind of...
The inspiration for the book ‘The Manual for Indian Startups’ is based on the premise that India needs its own manual for startups, given its diversity in market segments, business models, and consumer behavior. To succeed at scale, it is important for early stage...
The ripple effect is when one small inciting event has ramifications that expand far beyond, like a pebble thrown in a pond. The pebble may be small, but the rings that radiate from the initial splash keep growing. In today’s world, bad data is the pebble, and history...
![Top 5 ways chatbots transform the financial industry [Infographic]](https://crayondata.ai/wp-content/uploads/2017/04/artificial-intelligence-3-1.jpg)
Chatbots are taking over the world. Banks have started investing in this intelligent chatty friend, to make their customer conversations easier and more efficient. Human – human to human- machine? …. Better? Safer? Faster? What are chatbots? Chatbots are programs that...
Chatbots are taking over the world. Banks have started investing in this intelligent chatty friend, to make their customer conversations easier and more efficient. Human – human to human- machine? .... Better? Safer? Faster? What are chatbots? Chatbots are programs...
![7 ways to improve customer experience in Banking [Infographic]](https://crayondata.ai/wp-content/uploads/2022/05/banking-5.jpg)
Throughout the years, financial institutions like banks have been extremely vital in making our society more prosperous, viable and stable. Across the globe, there are over tens of thousands of banks that serves billions of customers of all ages, cultures, and...
Big data is big. The world’s largest companies have already embraced its potential and are finding new and exciting ways to harness and analyze this valuable marketing information. Companies are even springing up which have the sole purpose of mining big data and...
Pi (π) might be an irrational number, but you don’t have to be crazy to celebrate it. You finally have permission to commemorate your favorite number, as March 14th is international Pi Day. On 3/14, which sort of looks like 3.14 or the first three digits of pi,...
Cyber criminals are becoming more sophisticated at picking our virtual pockets. And most of us remain woefully unprepared. According to a 2016 survey conducted by PricewaterhouseCoopers, organizations rank cybercrime as the second most reported type of economic crime,...
Hotels owners and managers have to constantly move with the times in order to keep ahead of the game and keep customers coming through the doors. While the advent of technology has brought on the industry immensely, it has also brought with it certain challenges for...
Businesses today need to do more than merely acknowledge big data. They need to embrace data and analytics and make them an integral part of their company. Of course, this will require building a quality team of data scientists to handle the data and analytics for the...
This infographic will showcase 7 ways workforce analytics will increase productivity and sales. Enjoy!!
In simple terms, a data scientist’s job is to analyze data for actionable insights. Data scientists spend most of the time on data cleaning, making the data ready for the models and the cool algorithms finding the hidden patterns. Much time is also spent in writing...