Source: AP Pelé, the Brazilian king of soccer who won a record three World Cups and became one of the most commanding sports figures of the last century, died Thursday. He was 82. The standard-bearer of “the beautiful game” had undergone treatment for colon cancer...
Email marketing has been long in the game as one of the driving factors of success in businesses. It’s one of the first communication tools that was created during the early days of the internet. It is, without a doubt, a tried-and-true solution that still holds up to...
Many businesses have experienced rapid digitization amid the pandemic. Several enterprises shifted to remote working and cloud-based platforms. For the past 22 months, the world was placed on alert as several countries experienced multiple surges of Covid-19...
Market research is a critical component of any company's ongoing business strategy. Whether it's releasing a new product or measuring the current effectiveness of business practices, market research gives companies the valuable data they need to compete successfully....
Money may not buy happiness, but the lack of it can certainly make life more difficult. Financial security can be a critical element in ensuring that you enjoy a good quality of life for your entire life. Unfortunately, as important as personal financial management...
Any money-making strategy is likely to be difficult when you’re first getting started. If buying and selling securities for a massive profit was as easy as mindlessly tapping buttons on your smartphone screen – everyone would be doing it. Although specialists can...
As inflation rates continue to spiral out of control, some of the world's regional powers are seriously considering the use of blockchain-based cryptocurrencies in place of traditional hard cash. While these currencies may fluctuate wildly in the manner of an...
Understanding their differences is not just a matter of semantic clarification. One Pew Research survey characterizes Americans as “concerned, confused, and feeling lack of control” over their perception of data privacy and security. Majority of the respondents say...
Financial technology (FinTech) refers to new technology designed to improve and automate the use and delivery of financial services. Basically, fintech is all about helping consumers, business owners, and companies better manage their finances by using specialized...
Student and teacher wellness are vital, but their vastly differing needs have often posed a challenge for schools. How do you provide services that benefit everyone without being too disruptive or displaced? School wellness programs often focus on creating...
Like creativity, curiosity is something we tend to embrace and encourage in children — but it often falls off the radar when we reach adulthood. Of the two, creativity gets more credit. Some professions are totally based around it, and a much broader interest in it as...
In this interview, we sit down with Russ Ruffino, world-renowned marketer, CEO, and Founder of Clients on Demand (COD). Russ and his team help entrepreneurs all over the world realize their true potential by teaching them the skills they need to find the perfect...
Financial literacy is critical because it equips us with the knowledge and skills that are essential for successful money management. Personal finance can be a fickle thing and if you do not have the educational background regarding proper financial handlings you...
These days people turn to VPN services for various reasons, such as unblocking entertainment content on streaming platforms such as Netflix, accessing networks and websites that are restricted by governments, and more importantly, ensuring safety and privacy when...
Understanding the financial health of a company can make or break investment decisions, inform funding efforts, and even give deeper insights into brand health. Thus, a productive way to look at how our own or other companies are doing is by looking into the financial...
It’s a no-brainer that 2020 has not been the best year of our lives and has successfully altered all of our lives in various ways. The pandemic has changed a lot of things for us and one of the big impacts that it had was the shift of things to online platforms....
There are several simple steps to create, design, and add a free email signature to your digital communications. A professionally designed email signature is an excellent way to achieve brand alignment, consistency, and recognition for your business. In fact, many...
The year 2020 has solidified our reliance on internet technologies. And while the entire world may have come to a standstill due to the COVID-19 pandemic, the world of cybercrime has only discovered new avenues to strengthen its hold. From the Bitcoin outbreak on...
As the internet becomes an increasingly integral part of day to day life and commerce, it’s easy to forget the ever present threat of hackers and cyberattacks. However, hackers have refused to forget how easy it is for the average person to make a costly mistake when...
Like every year, the email marketing fraternity is looking forward to some exciting trends for 2021. Obviously, we have come a long way from plain-text emails to images in emails to AMP and what not. With the overflow of creative juices, email geeks are all set to...
Throughout the course of this recent pandemic year, we have come to appreciate more and more the tech innovations that make our lives easier. From gadgets that keep you safe in the face of holiday-at-home mishaps to smart tech tools that prepare your home for winter,...
As we experience the second wave of the COVID-19 infections, it’s going to take some time before we go back to the office. Therefore, we have to accept working from home as the new norm. By now, you’ve experienced challenges that make you wish you could go back to the...
Every business thrives on information. Without the best information available, your business won’t be able to make the best decisions. You need information on all sorts of things, from the smallest part of your company up to the big decisions going on in the world...
There are plenty of dependable Human Resources (HR) tech tools for a successful business digital transformation. Cutting-edge HR technologies are an invaluable solution to accelerate business processes, minimize risk, and reduce manual effort. As your company prepares...
Social media is the new networking. We constantly find ourselves communicating with those on the screen sometimes more than those we meet in person. Even some would say they use social media to feel more connected with their community, or the world at scale. During...
If your marketing goal is to drive traffic to your website, you’ve come to the right place. No matter how intricate your marketing web is, you can lose the prospects as easily as you generate them. Your website has to be excellent and then some to capture visitors’...
In the last twenty years, humanity made a big leap in the sphere of technologies. And one of the prominent levers that are pushing the industry now is the rising popularity of social media platforms. Promotion through blogs has also affected technological progress...
Tackling tax can be much easier if you have the right software on hand to help you out. In fact this market has grown significantly in recent years, to the point that there are almost too many options to choose between. To help you narrow down the field, here are just...
One undeniable fact is that a growing startup cannot meet its corporate and marketing goals without the help of proper search engine optimization (SEO) tactics. SEO is useful in helping small establishments reach wider markets, improve local ratings, and increase...
56% of people owned at least one wearable device at the end of last year, and the wearables market is constantly growing. The availability of personalized health data is a huge attraction for many people, particularly as the awareness of the importance of health and...
The landscape of the retail industry has been already shifting towards optimisation of everyday operations by applying digital technologies. Global retail tech spending was to reach $203.6 billion in 2019, according to Gartner. The COVID-19 outbreak accelerated the...
It is not a rare sight these days to spot a toddler with a smartphone in hand. As a matter of fact, Generation Alpha shows great prospects of becoming the most tech-savvy generation of all time. Research shows that children spend about 7.5 hours in front of a screen...
The COVID-19 pandemic managed to turn the whole world upside down in a few months. The economy collapsed, and millions of people instantly lost their jobs. There’s still no vaccine in sight, which means coronavirus might be here for a long time—much longer than we all...
If you have a social media account, then there is a high chance that you come across at least one podcast every day. Recently, they have become the most favorite way of influencers and marketers to communicate with their followers. The popularity of podcasts can be...
Technology has become a part of our daily lives for years now. What seemed to be impossible before can now be done in just a few button clicks. And for students, the availability of these new technological conveniences has made it easy to accomplish a number of goals,...
The ecommerce industry is booming with an estimated 25 percent of the global population shopping online in 2020. This number is most likely much larger with the COVID-19 pandemic. For budding ecommerce business owners, or those who have been in the online retail space...
Whether you’re a first time founder or a seasoned entrepreneur, launching a startup comes with its own set of unique challenges. Building a startup requires a great idea, planning, funding and a bit of elbow grease. Lack of resources often leads founders to look for...
AI is fast becoming a reality as it is sneaking through almost all spheres of the digital world. Snapchat filters, Google Lens, Ikea mobile app, Microsoft Cortana, Amazon Alexa, and the list continues to grow with each passing day. Email Marketing is no exception to...
Some claim that technology is evil, while others believe that technology made their lives easy. I am from the latter type because if it weren’t for technology, I would’ve lost business worth $1 M in a single day. Can you believe it? I was away on vacation, and one of...
Digital personalization is the curation of content and advertisement on the digital platform which is based on the individuals preferences and specific current requirements. It is achieved by mining the individuals online data which is gathered from their device,...
COVID-19 is taking its toll over humanity on a global scale while being one of the biggest reasons behind economic encumbrance, bringing even the sturdiest of the countries to its knees. This disease has hit the critical driving force of any industry - the human...
According to research published by the behavioral marketing company SaleCycle, 82 percent of online orders in the first half of 2019 were abandoned without being converted into a purchase. Research agency The Baymard Institute, meanwhile, found that the average...
Web performance quality has an impact on almost every aspect of a digital business, including its eCommerce platform conversion rate, Google rankings, and customer loyalty. In addition, image delivery, which is the major reason why web performance can be harmed, is a...
For most of us who generally work from home, the coronavirus pandemic has hardly affected our lives on the business front. But for everyone else, working from home all of a sudden may be quite challenging. The same goes for all the students. Much to their...
Two things click in our mind when someone says the word Apple. The first is the iPhone, and the second is the fruit. Why are they in that order? Why Apple, the brand, has trademarked the word. Why apple the fruit has taken the second position? Among all other things,...
As eCommerce takes up an ever-growing slice of the retail market, brands are funneling more resources into improving their digital marketing strategies, personalizing customer experiences, and creating custom user interfaces. Let’s take a closer look at some eCommerce...
What’s your go-to move for lead generation? If your answer is going to be “buying leads”, then we suggest that you cancel all your meetings because this is going to be a long discussion. Leads that are bought are hollow and give you nothing but empty promises. Quality...
Working capital is an essential tool for understanding your business’ financial health and the ability for long-term growth. However, for many of us, it’s one of those terms that we hear a lot but never really understand. Working capital is the difference between your...
Self-driving cars, home automation, virtual assistants...it’s clear we’ve already seen some outstanding technological advances and are on the brink of more significant breakthroughs. Alain Fiocco, CTO for OVHcloud, calls 2020 “a new era” for technology. But with all...
WordPress may be the world's most popular blogging platform, but it isn’t invulnerable. Just due to the fact that it’s home to millions upon millions of websites, WordPress is increasingly being seen as a goldmine by hackers. After all, if they can crack one blog...