Self-driving cars, home automation, virtual assistants...it’s clear we’ve already seen some outstanding technological advances and are on the brink of more significant breakthroughs. Alain Fiocco, CTO for OVHcloud, calls 2020 “a new era” for technology. But with all...
WordPress may be the world's most popular blogging platform, but it isn’t invulnerable. Just due to the fact that it’s home to millions upon millions of websites, WordPress is increasingly being seen as a goldmine by hackers. After all, if they can crack one blog...
Self-marketing through display stands has always been something that companies have prioritised to promote their business. Getting their message across through these displays has worked, and as technology expanded, so did the ability to self-promote. With a bespoke...
Singapore/Chennai, January 31, Crayon Data announced today that it will participate in Finovate Europe - one of the largest fintech events in Europe. Crayon will also exhibit and demo their flagship product, maya.ai at the event. Finovate is a global conference...
Technology is making it possible for amazing strides to be achieved in the healthcare industry. In fact, there are many ways in which big data is innovating healthcare overall. For example, McKinsey reports that “Kaiser Permanente has fully implemented a new computer...
You have hired an SEO agency for your online business. You are running an outreach campaign. But how are you measuring the ROI of your search marketing activities? ROI (Return on Investment) is one of the most focused areas in marketing and economics, especially since...
Where the last few decades experienced the wave of mobile-first economy, the present and the upcoming decade denounce something that we call AI-first. Ok, this is nothing but introducing the concept of your very much popular AI in different aspects for all industries....
Email marketing campaigns are by far the most popular ways of advertising, for a couple of reasons. They are available to wide masses, given that over 90% of adults use email services. Still, not all those people are the target audience for every business. The finest...
27/10/2019, Dubai: Advanced technology and innovation have forever disrupted business operations of the past. With changing trends and customer expectation, product offerings, service and business operations has been the centre of the continuous cycle of adopting and...
In the fast-paced eCommerce sector, relevancy is a critical success factor. Your online business needs to stay at par with advancements in marketing technologies and tactics to survive—leave alone dominate. But how do you stay relevant in an industry that keeps...
The technological revolution is an ongoing process. Every day more and more tech is introduced into all sorts of different fields, from sports therapy, to film production to sales departments. The adoption of these technological tools is usually dependent on the sorts...
Over the past few years, climate change has become a major issue for the entire world. The entire human and animal population is suffering from major climate change issues. And there is no way we can tackle the adverse effects of human exploitations. A number of...
Knowing and understanding your customers so the right product can be presented and sold to them in the appropriate way is the route to overall business success. Thanks to advances in tech and ever more sophisticated marketing techniques it’s possible to gain much...
Online security has always been a major concern for individuals on the internet. Whether the general population knows it or not, there are issues here which destroy the goodwill of those who decided to give major online industries the benefit of the doubt. Hot off of...
Look around you: online grocery shopping is now a reality, whether you’ve begun to take advantage of it or not. It’s most prevalent in sprawling urban areas given the population density of bustling cities, but retailers like Amazon are already looking into strategies...
If you’re wondering how to start your e-commerce website and boost your social media performance, look no further. Whether you’re not satisfied with your social media marketing campaign or you’re not seeing high demand for your products or services, read on for 5 tips...
Next to security, speed is one of the best ways you can build trust and increase return traffic. In other words, it’s good for your marketing. What's on your website is important, too. But, if visitors become frustrated by slow load times, videos that constantly...
Conducting a B2B sales process without a defined lead generation strategy is a lot like celebrating Halloween without the pumpkin and the candy — it’s an imperative! While outbound prospecting and marketing techniques have proven to be effective, combining it with an...
Relationships have become a significant factor for success in any venture and knowing how to cultivate it is what separates the truly successful from those who are not. Cultivating a relationship with website users Before the emergence of the internet, which led to...
The rise of big data has become a significant turning point in biomedical research. Twenty years ago, it cost $100 million to sequence a single human genome. With the advent of high throughput sequencing technologies, sequencing the human genome has become faster and...
While email marketing is a great way of accelerating sales and generating revenues, it is artificial intelligence which is taking email marketing to new heights. In fact, it wouldn't be wrong to say that artificial intelligence is the future of email marketing....
We all know about machine learning when it comes to Japanese droids or Rhoomba intelligent vacuum cleaners, but how is machine learning being used in finance and fintech? As you will discover, the use of machine learning is both prolific and amazing. We will soon look...
Modern society is rapidly turning data-centric. Moreover, digitalization has already gained much dominance in all aspects of professionalism. In such a condition, you can expect to get an outstanding professional career in being a big data engineer. Leading MNCs in...
Ever since the inception of cloud-computing solutions, several sectors, including banks and Fintech, are slowly migrating to it. With numerous benefits, the cloud is turning out to be the ultimate storage option for your data. Even for personal storage, platforms,...
![Guide to GDPR compliance for small businesses: 2020 [Infographic]](https://crayondata.ai/wp-content/uploads/2019/02/datastorage-1.jpg)
The General Data Protection Regulation (GDPR) came into force on 25 May 2018. The regulation was created in order to protect the procedure of processing EU citizens’ personal information. All organizations must ensure that they are compliant with GDPR if they process...
The digital marketing profession is undergoing a tremendous shift. Machine learning is altering the dynamic between advertisers and customers in countless ways. A study by Gartner found that 30% of companies will use AI in their sales by the end of next year. A...
Right now, the need for a wholesale upgrade of the way businesses handle data security has never been more obvious. With each passing day, the threats to that data will grow and become an even bigger source of risk. One need only look at the companies who've fallen...
There is an ancient saying that money disappears faster than it comes. If you ask anyone who has handled the money of some sort, they will definitely agree with it. The moment the cash hits the hand or bank account, it starts looking at ways for leaving from there....
Data augments human aptitude by enabling rational decision-making. Now, as someone who is from the sales or marketing background, you don’t need me to say how significant data can be for all your efforts. For your marketing and sales campaigns to be successful, just...
In the wake of several high-profile data breaches, companies, governments, and cybersecurity experts are calling for a more proactive approach to data protection. Using machine learning and artificial intelligence, cybersecurity experts are detecting identity theft...
Robotics is slowly becoming part of a common man’s life. It used to be a mere subject of science fiction novels, movies, and TV shows. But now, it is one of the booming technologies in the world, coexisting with us in many forms - from drones, smart bots, companion...
Small business loans traditionally come with massive origination costs attached to them. When you consider the revenue generated, they tend to have some of the highest relative fees for the lender. Smaller and mid-sized banks exist to serve their communities in part,...
In the past few years alone, the world has seen a rise in historic hacks. The Equifax data breach, for example, saw hundreds of millions of Americans have their information exposed. Events like these highlight the need for data security. In today's world, all of us...
Over the past several years, the retail industry has undergone a tremendous transformation. With the rapid growth of eCommerce, spearheaded by tech giants like Amazon, retail has become as much as an online experience as a physical one. And it’s spreading like...
The travel industry is advancing and the influence of technology is expected to change traveling forever. Artificial Intelligence, social networking websites, electronic payment, smartphones and more are going to change traveling in very many ways. With the influence...
When we talk about data, it seems like we most often talk about the data that businesses use and store. Big Data amasses all this data and produces a coherent narrative for businesses, who can leverage this information to make better products, better marketing...
We all know that running a business can be difficult - after all, there are a wide variety of factors you have to consider and keep up with. Depending on the size and overall infrastructure of your business, you may find it hard to keep up with the day to day tasks...
According to the World Economic Forum (WEF), cyberattacks and threats are now among the top global risks alongside natural disasters and climate change. The ways hackers can attack infrastructures have also increased as business processes become more digitized....
We live in an era driven by data. Inventory management, business intelligence, analytics, SEO, machine learning, artificial intelligence — countless aspects of modern life rely on a steady stream of information. The quantity alone is stunning. For instance, experts...
There are all sorts of data flowing through your network. From customer data that includes contact information as well as purchase activity to the daily hits on your website to posts on your blog that generate a lot of attention. If it hasn’t sunk in yet, that data...
Personalization on an eCommerce website is not unusual in today’s consumer-driven world. Customers want brands to know them; to offer products that fit in with their own needs and preferences. They want to have the same kind of experience as shopping at a store...
Cancer is a pervasive problem that is becoming more prevalent in the United States and abroad. Oncologists are investing in new technology to improve treatments for their growing number of patients. In recent years, healthcare experts have discovered that artificial...
Actuarial scientists have made use of PCs ever since the first affordable microcomputers came on the market. This is one field where automation and AI are old news. What's making headlines in the industry, though, is the fact that cloud-based infrastructure is now the...
When someone talks about artificial intelligence or innovation, the last thing that comes to our minds is the insurance industry. The reason for this is because most people can’t find a relation between insurance and high technology, yet it is one of the first...
Technology has played a crucial role in enhancing the life of a consumer. Various sectors are reaping benefits, but finance is still not quite there yet. When it comes to financial services, traditional banks are hesitant to adapt to newer technologies. This is mostly...
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Cyber-attacks are becoming more sophisticated all the time, with cyber hackers coming up with new and determined methods of threat that are increasingly difficult to detect, making attacks more dangerous than ever before. Statistics show that cybercrime is on the rise...
For consumers, artificial intelligence conjures images of flying cars and personal robots who clean our homes. However, the fact is that AI is already here and has taken form in our modern, everyday lives. Consider the popularity of Siri and Cortana in electronic...
Streaming technology is disrupting how we learn in the same way it’s changed how we consume entertainment. As an analogy, think of Netflix’s evolution from DVD to streaming service. The humble beginnings of the media giant started with mailing customer’s DVDs....
To the layperson, data analytics security can sound intimidating and overly technical. However, we all have an obligation to protect our data. As data analysts and information security professionals, we have a duty to not only understand the latest trends in this...
Bookkeeping isn’t usually the first thing that comes to mind when you think about a business or startup. That may be true, but bookkeeping is something that you shouldn’t overlook. For most cases, it’s vital when you are maintaining your financial records even for a...