Customer Lifecycle: Engage Customers
Increase portfolio spends in the dining category with the most relevant offers
The hurdle
Banks struggle to identify and recommend dining choices from an existing pool of offers in their portfolio
The maya.ai solution
By analyzing transaction data, maya.ai can identify the dining preferences of each customer. Banks can
- Curate and launch personalized campaigns targeting the dining category
- Share personalized messages and 3 to 4 high affinity offers for each customer through these campaigns
Customer proof
For a leading bank in India
2.3Mn USD generated
in incremental value
9% to 13% lift
delivered over popular recommendations