Case studies : Saudi Arabia – Marketplace
Powers B2B marketplace for smart city in Saudi Arabia
The challenge
B2B Buyers spent ~45% of the time just on research. ~75% of enterprise buyers felt that their latest purchase was complex and time consuming. Keeping this in mind, the client wanted to simplify the B2B buying experience through creation of a B2B marketplace
The
magic of
maya.ai
maya.ai created a B2B marketplace that guides enterprise buyers on relevant solutions and enables sellers to find relevant buyers
Solved data scarcity problems for enterprise by integrating with 3rd party data
Provided a b2c like buying experience – displayed the ratings, reviews and business impact of each solution to ensure informed decision-making.
Simplified enterprise buying and ’click-to-value’ through pre-integrations with enterprise data
The results
MVP1 of Marketplace has been launched
Onboarding of buyers and sellers underway