Data Journey: Customer 360 Showcase merchants to relevant customersThe hurdle At most enterprises today, customer information is stored in silos across lines of business. As a result, customer communication is not relevant to their consolidated product holding and...
Use Case
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Use Case – Support business goals with data insights and super-apps
Experience : Deliver enterprise apps Support business goals with data insights and super-apps The hurdle To get the most value from any data/analytics tool, enterprises must curate the data in the right format. They then make inferences based on the data, build a...
Use Case – Engage customers with personalized experiences on mobile apps
Experience: Improve mobile experience Engage customers with personalized experiences on mobile apps The hurdle Most enterprises today employ segment level targeting on mobile app experiences. While it is a good starting point, it is not enough to win loyaltyThe...
Merchant Lifecycle – Showcase merchants to relevant customers
Merchant Lifecycle: Engage Merchants Showcase merchants to relevant customers The hurdle Merchants sign up with enterprises to provide offers but have limited visibility to the audience they cater toThe maya.ai solution With maya.ai’s merchant engagement tool,...
Use Case – Drive spends through personalized email campaigns
Customer Lifecycle: Engage Customers Drive spends through personalized email campaigns The hurdle Banks face a decline in spends across segments and categories as customers consistently become inactive. This implies that end-customers are transitioning to other cards....
Use Case – Match customers to the right credit cards to optimize spends
Customer Lifecycle: Engage Customers Match customers to the right credit cards to optimize spends The hurdle Banks are not sure if their customers have the right type of credit cards. Card types are distributed based on salary bands, but not customer preferences. This...
Use Case – Improve spends from customers in specific locations
Customer Lifecycle : Engage Customers Improve spends from customers in specific locations The hurdle Banks need to increase spends from customers in semi-urban locations The maya.ai solution Using maya.ai’s Commerce Studio, banks can Identify popular and up-and-coming...
Use Case – Increase portfolio spends in the dining category with the most relevant offers
Customer Lifecycle: Engage Customers Increase portfolio spends in the dining category with the most relevant offers The hurdle Banks struggle to identify and recommend dining choices from an existing pool of offers in their portfolioThe maya.ai solutionBy analyzing...
Use Case – Boost spends in the travel category
Customer Lifecycle: Engage Customers Boost spends in the travel categoryThe hurdle Banks need to increase spends in the travel category. However, they struggle to personalize offer recommendations from their travel portfolioThe maya.ai solutionBased on customer...
Use Case – Activate the next best category for customers
Customer Lifecycle : Activate Customers Activate the next best category for customersThe hurdle Banks need to identify the best category to recommend offers to customers already active in one categoryThe maya.ai solution Using maya.ai’s collaborative filtering...
Use Case – Improve portfolio performance in the dining category
Customer Lifecycle : Engage Customers Improve portfolio performance in the dining categoryThe hurdle Bank’s dining portfolios often see low engagement. They need to identify their customers’ dining tastes to improve recommendationsThe maya.ai solution Using...
Use Case – Boost online traffic and engagement with widgets powered by the Choice API
Customer Lifecycle : Engage Customers Boost online traffic and engagement with widgets powered by the Choice API The hurdle Banks see a decrease in online traffic and engagement from customers on their net-banking website and offer portalsThe maya.ai solution The...
Use Case – Analyze dark data to activate dormant customers
Customer Lifecycle : Activate Customers Analyze dark data to understand and activate dormant customersThe hurdle Banks need to activate dormant and inactive customer segmentsThe maya.ai solution Using maya.ai’s multiple proprietary algorithms, banks can Analyze dark...
Use Case – Boost offer utilization with personalized emails
Customer Lifecycle: Engage Customers Boost offer utilization with personalized email campaigns The hurdle Banks with limited offer portfolios do not cater to customer tastes based on their card transactionsThe maya.ai solution maya.ai helps banks launch personalized...
Use Case – Create consolidated personalized opportunities for customers
Experience: Improve web experience Create consolidated personalized opportunities for customersThe hurdle Enterprises create multiple digital assets for every product launch, event, seasonal campaign... This gives customers a cluttered, non-personalized experience...
Use Case – Reduce time taken to onboard merchants
Merchant Lifecycle: Onboard Merchants Reduce time taken to onboard merchantsThe hurdle Enterprises employ fleet-on-street to evaluate and onboard merchant partners. This is a time-consuming and labor-intensive processThe maya.ai solution Enterprises can share...
Use Case – Acquire the right customers with relevant offers to drive acquisition
Customer Lifecycle: Acquire customers Acquire the right customers with relevant offers to drive acquisitionThe hurdle Without information on customer behavior, enterprises are restricted to broad-bucket advertisementsThe maya.ai solution With taste-based inferences on...
Use Case – Access to external data sources that enrich existing data
Data Journey: Enrich Data Access to external data sources that enrich existing data The hurdle Enterprises have limited or no access to external dataThe maya.ai solution Enterprises get access to external data with maya.ai. This allows them to Enrich internal...