Harvard Business Review calls the 20s the start of the "age of relevance" driven by a new 5Ps. Advances in analytics, big data and AI make it possible for digital disrupters to deliver relevance. In this episode, Suresh uses his decades-long experience to explain...
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Consumers want to be recognised for their individuality; can enterprises keep up?
At the start of the last decade, smartphones and social media were still in their infancy. But by the time we hopped over to 2020, with their omnipresence, they increased access to information dramatically; Choice exploded and consumer expectations ramped up,...