15 surprisingly hackable IoT devices in your life [Infographic]
Technology has made everything easier for us, to the point that our watches can now control our lights by simply shouting a command. Every...
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How Google Analytics data helps calculate your search marketing ROI
You have hired an SEO agency for your online business. You are running an outreach campaign. But how are you measuring the ROI of...
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The importance of business tools for a competitive edge
Many companies tend to disregard newer business intelligence (BI) trends in favor of tried-and-tested older methods. While traditional methods do have their benefits, today,...
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4 data trends that are transforming the global fitness industry
For several years, big data (and the analytics it feeds) was a concept that was only being explored by deep-pocketed companies and other large...
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5 eCommerce social media analytics tips to maximize data
If you’re wondering how to start your e-commerce website and boost your social media performance, look no further. Whether you’re not satisfied with your...
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Data in the digital age: why it's important to protect it
Operating a business based on data can be difficult. In order for you to find the success you desire, you need to know how...
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